Acclaimed documentary photographer and filmmaker Lauren Greenfield is a preeminent chronicler of youth culture, gender, and consumerism. Her clients range from Always, Chevy, Toyota, Gatorade, Liberty Mutual, and American Express. In 2014, #likeagirl, a short video she directed for Always, went viral, won a long list of awards, including an Emmy, and ignited an online debate about the subtle ways in which women and girls are undermined.
In 2017, the Annenberg Space for Photography in Los Angeles presented a major retrospective of her work, “GENERATION WEALTH by Lauren Greenfield,” which examines the influence of affluence over the last 25 years, illustrating the globalization of materialism, celebrity culture and social status. Phaidon published the accompanying 500-page monograph of the same name. “Her work is timely, her work is relevant, she has an extraordinary eye,” Cinny Kennard, executive director of the Annenberg Foundation, told the Los Angeles Times in a 2017 feature on the exhibition.
In 2012, Lauren’s first feature-length film, The Queen of Versailles, debuted in theaters, having won the Best Director Award in the U.S. Documentary Competition at Sundance. The movie went on to box office success and critical acclaim, including receiving nominations for Best Documentary by the Directors Guild, the International Documentary Association, Critics Choice, and the London Critics Circle Film Awards. The film was also on more than 45 top 10 lists in the U.S. and the U.K.
Lauren previously directed three award-winning documentary films—THIN (HBO), kids + money (HBO), and Beauty CULTure (Annenberg Space for Photography)—and her series “Girl Culture,” “Fast Forward,” and “THIN,” have been published as monographs and widely exhibited and collected by leading museums around the world.
Lauren graduated from Harvard in 1987 and started her career as an intern for National Geographic. Since then, her photographs have regularly appeared in The New York Times Magazine, Time, GQ, and W, and her many awards include the ICP Infinity Award, the Hasselblad Grant, the Community Awareness Award from the National Press Photographers, and the Moscow Biennial People’s Choice Award. Lauren lectures at museums and universities around the world and serves on the Advisory Committee of Harvard University’s Office for the Arts. She is represented for directing projects by Chelsea Pictures.